Comment posted on The 5 Fastest Ways To Burn Out Your Email List by William Tha Great
Hey Hector,
These are great tips for people not to do. This would be very helpful if I even had a newsletter, or if I could even figure out how to switch wordpress.com to wordpress.org. Then maybe I could use the newsletter plugin.
All in all great article dude keep up the good work!
Thanks again.
God bless,
William Veasley
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{ 15 comments }
Hector…
Great post, love the reverse approach of putting up some warnings on what not to do…
I tend to find that I unsubscribe from lists where 1 - the titles are irrelevant, 2 - the emails are boring and 3 - I know it’s a pitch before I open it.
Autoresponder lists are a great way to build a relationship, share more about your angle on things, and of course share links and products too, but not to the exclusion of genuine value sharing.
Thanks for putting this one together and thanks Ana for hosting.
All the best,
Jym
Jym´s last blog ..Which MLM Opportunity… Does It Really Matter
Hi Hector, when you say not to offer junk products, what have you found is the best way to find quality ones without spending a fortune trying them all out yourself?
Rob@Spokane Website Design´s last blog ..2 Print Design Samples For Various Use
Let me throw my 2 cents into this one, Rob:
I would usually contact the owner and ask if they would let me review their product or I take advantage of their money-back guarantee.
However, personally I only recommend the products I actually use, which usually means I paid for them first - naturally.
Ana
we have thought of a email list ,expecially of previous customers to let them know of some of the newupdates and products we have , were still considering it but this article helps a lot on what and what not to do, good post and great information
Forest Kelly aka surveillanceguy´s last blog ..Pro and Cons of Wireless Cameras
A small addition to #1, don’t just send freebie after freebie either. I’m on one list like that and its annoying. No actual content ever, just freebies mostly, and the occasional cost-based ad.
Freebies are nice, but c’mon now.
Since you’re wondering. She was a friend once, I stick around to see just when she might send something else…it’s been 3yrs now.
Dennis Edell @ Direct Sales Marketing´s last blog ..GASP part 2 – The Only Anti-Spambot Plugin Needed – EVER!
Hey Hector,
These are great tips for people not to do. This would be very helpful if I even had a newsletter, or if I could even figure out how to switch wordpress.com to wordpress.org. Then maybe I could use the newsletter plugin.
All in all great article dude keep up the good work!
Thanks again.
God bless,
William Veasley
William Tha Great´s last blog ..Make Money- Don’t Let It Make You
Great post Hector!
You’re so right on all accounts. I think it’s super important to provide value with posts a lot more often than offers. Too many offers and people start to leave. Too many BAD offers and people will run!
Thanks Ana for sharing this. I love Hector’s writing style.
Susanna
Susanna Hess´s last blog ..4 Sticky Video Secrets to Get More Views
Hector:
Great guest post. I like to email my list content and occasionally ask them to check out someone else who I think can offer them great value. I agree 100% about misleading subject lines, such as: RE: your check is ready! Oh is it now?? LOL…wonderful job Hector!
Lisa´s last blog ..4 Tips to Build Your TwitShips
Hey Lisa,
Thanks .. I would be careful about sending your subscribers to other people, mainly because they got on your list for a reason; whether that was to get your freebie, or because you provide great content..
if you’re sending them to my blog, then go ahead.. LOL - no, but seriously…
We have to try our best to be viewed as an expert, and build trust - and the best way to do that is by showing our people that we have something of value to share with them..
hope that helps
thanks for the comment
Hector Cuevas´s last blog ..24 Unique Ways To Stand Out From The Crowd Online
Hi Hector,
I like to kill my list with content. Offer value, become valuable.
As for burning out lists misleading subject lines and endless pitching stand right near the top. Receiving endless pitches is like watching a TV show with endless commercial after commercial.
If you aren’t recording the show you are going to switch the channel eventually, no matter how much you enjoy the show. Same deal with your guru of choice. They can offer value out the ying-yang but if they endlessly pitch they’re ditched.
Thanks for sharing and have a powerful day!
Ryan
Ryan Biddulph´s last blog ..15 Ways You Can Shout Out Your Home Based Opportunity
You’re totally right Ryan, I don’t watch much TV but I know exactly what you’re talking about.. I’ve recently unsubscribe from a lot of ‘gurus’ email list because of that very reason.
keep providing your list with value.. I’m sure they trust you
thanks for your comment
Hector
Hector Cuevas´s last blog ..24 Unique Ways To Stand Out From The Crowd Online
Hi Hector!
Glad to see you here. I totally agree with you that misleading titles are the worst! In fact, they make me wonder how dumb that person must think I am with a gimmick like that. It’s quite insulting.
Kiesha @ We Blog Better´s last blog ..How Our Woodburner Showed Me How To Blog Better
Yes.. and that’s the exact feeling that makes people unsubscribe. It’s important for us to market to people, the same way we want to be marketed to.
Thanks for your comment Kiesha
Hector Cuevas´s last blog ..24 Unique Ways To Stand Out From The Crowd Online
I am scared of my list! Inevitably I always get unsubscribers - people there just for the free thing I sent them for signing up. Anyway, I always try to provide free content throughout the email and if I am going to sell them on something I sell on the PS. Or, I will send out a few non-sales emails and then that earns me the right to send one with an offer. And I have one weekly newsletter with all my posts for the week.
Susan@Home Workouts´s last blog ..What Does The Twinkie Diet- KFC Double Down and a McDonald’s Happy Meal All Have In Common
Hey Susan,
oohh Fear.. Here’s what you can do.
Make it crystal clear in the first email you sent out, what you’re going to be talking about, how often you’ll be emailing them and why they should look forward to your emails.
Once that expectation is set, you’ll feel better about sending promotional emails and those who unsubscribe, weren’t gonna buy from you anyway so there’s no need to worry about them.
Hope that helps
talk soon
Hector
Hector Cuevas´s last blog ..24 Unique Ways To Stand Out From The Crowd Online
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