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Weekly Marketing Skinny • November 8, 2014

Last Updated on March 12, 2018 6 Comments

In the marketing spotlight this week:

♨ Matt Cutts extends his leave (and will he return?); ♨ Bing is waving a white flag; ♨ Google Panda and Penguin questions answered; ♨ Top 25 Referral Sites Rankings for 2013 & 2014; ♨ Mark Zuckerberg hosted an in-person public Q&A; ♨ Facebook gave users more News Feed controls; ♨ Triberr announced the Triberr Top 100 Blog contest; ♨ Make money with Google consumer surveys; ♨ Disqus now uses your comments to sell ads; ♨ Use mobile Office apps for free; ♨ and more.

Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each week?

I’ve got you covered.

I sift through trillions (well, hundreds) of online publications to stay on top of marketing news that might affect your online business.

SEO

Google Panda question: “Should you remove old blog posts that rarely get read to help reverse a Panda penalty?” John Mueller of Google responds.

Google Penguin question: “What if you can get a great link from the traffic perspective, but it might look spammy in the eyes of Google?” John Mueller of Google responds.

Matt Cutts of Google extends his leave from Google into 2015.

He also answers questions about his extended leave as well as whether he’ll actually be returning to Google in an interview.

And what is Matt Cutts up to while on his extended to 2015 leave from ruling Google’s spam-fighting empire, you might wonder? See for yourself.

Bing is waving a white flag: “OK, we can’t compete with Google on pure search”.

 

[share]By the way, you should share this post right now before you forget - much appreciated![/share]

Social Media

Top 25 Referral Sites Rankings for 2013 & 2014: Facebook was the only site among the top ten referral sites to experience a significant increase in the amount of traffic sent to publisher websites.

New on Twitter: You can now compose new Tweets at the top of your home timeline.

If you have found Twitter Analytics slightly clunky when it comes to selecting date ranges to dig deeper into data, you will be happy to know that Twitter has added a new date range calendar to Twitter Analytics.

This is HUGE (literally)! Facebookistan: Almost as many people use Facebook as live in the entire country of China.

Mark Zuckerberg hosted the first in-person public Q&A at Facebook in Menlo Park where he answered questions from people around the world.

Mark Zuckerberg’s ‘organic reach speech’: Zuckerberg answers the What happened to the organic reach on my Facebook Page? question.

Sounds like Facebook heard “loud and clear” that people want to be able to fine tune what they see on the network. So it’s giving users more News Feed controls.

Facebook has rolled out a site-wide experiment that causes some users to see posts by pages “bundled” or “collapsed” together.

Facebook has stepped up to help you fight Ebola - here’s how.

Now you can add a cover photo to make your LinkedIn post stand out when posting to LinkedIn Publishing platform.

Triberr announced the Triberr Top 100 Blog contest.

On a Side Note…

If you find tremendous value in my Weekly Marketing Skinnies, like thousands of other readers of Traffic Generation Café do, you should consider joining them and sign up to receive the weekly notifications of when a fresh Skinny is published.

Plus, you’ll get complimentary access to my “Mommy, Where Does My Traffic Come From?” traffic hacks report and traffic hacks newsletter:

"Ana has a unique insight into running an internet business."
- Yaro Starak, Entrepreneurs-Journey.com

Needless to say, your information is completely safe with me.

See you in your inbox!

Make Money Online

You can now monetize your website’s content with Google consumer surveys.

WordPress

WordPress creator Matt Mullenweg delivered the State of the Word address to the WordPress community last week.

Disqus now uses your comments to sell ads.

Marketing This & That

You can now be be logged in to multiple Google accounts simultaneously without having to have multiple browser windows open and without logging out and logging back in again.

Google has made Maps even more “actionable” with OpenTable reservations and Uber pickup and price estimates built into the app.

Microsoft announced that you can now create and edit documents using its mobile Office apps for free.

Google launched a new extension for Chrome that lets you open files from Google Drive directly into a compatible application installed on your computer.

Google tests new Chrome OS revert feature for rolling back to the previous version.

PayPal officially launches Pay After Delivery service.

Google’s self-driving car is ‘almost entirely controlled’ by an app.

Thank You

To all of you who mentioned Traffic Generation Café in any share or form in the past week, my whole-hearted THANK YOU.

Traffic Generation Café would NOT be what it is today without you.

And I am not the only one who thinks that, by the way.

Take a look at the comment Kurt Frankenberg of Shoestring101.com (one of my favorite blogs, by the way) left on a recent Weekly Marketing Skinny:

 

Thank You section in Weekly Marketing Skinnies at Traffic Generation Café

Here are just some of the mentions I came across in the past week:

How to Validate Your Business Idea on Craiglist - Kurt Frankenberg at shoestring101.com

Topic Modeling, Social Traffic Referrals, New Tsu Social Network, Speedlink 45:2014 - Francisco Perez at iblogzone.com

How to get traffic to your website without Google [2 Alternatives] - Jane Sheeba at dosplash.com

Steal These Blog Layout Tricks from the Pros - Brittany Bullen at mommybloggeracademy.com

Tuesday Tech Tips #5 - 11/4/14 - Debbie Gartner at trulia.com

Topic Modeling & Semantic Connectivity - Omi Sido at royalsofia.com

How Images Can Improve Your Content Marketing - Ashley Faulkes at semrush.com

Ask the Editors: How Do You Want to be Pitched and What Has Changed? - Amanda DiSilvestro at highervisibility.com

5 Reasons Why Your Small Business Website Will Fail - Annemarie Cross at annemariecross.com

October Report ~ 91 Authors, 182 Comments, 6 Blog Mentions Plus 99K Alexa in 70 Days! - Jackson Nwachukwu at worthblogger.com

Have I missed your mention? Let me know in the comments!

Want to see your name here? Mention Traffic Generation Café in your next blog post!

Subscribe to Stay Ahead

I share a lot of marketing news as well as the best posts I read throughout a week on my Google+ profile.

To read them as they come out and stay ahead of your competition, as well as become a social media star and share the best with YOUR followers (you’d be surprised how much it’ll do for your credibility and online presence!), join me there:

You can also subscribe to my G+ feed through your RSS reader of choice; just add the following link like with any normal blog RSS feed: http://tgcafe.it/gplus-feed

And Here’s to a Great Saturday

You’ve got to watch this - Kevin Spacey is unforgettable.

 

To an even better next week,

traffic generation cafe

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6 Intelligent comments · espresso yours below

  1. Peter Kanayo says

    December 4, 2014 at 6:35 am

    Ana wonderful share. Read Kurt post and it was the real deal. As for Matt Cutt may be he has lost a bit of the passion for the job.

    Happy to know you are finally working on your product.

    Have said you needed to but you said you weren’t ready, glad to know you are now ready.

    Reply
    • Ana Hoffman says

      December 4, 2014 at 7:40 pm

      Now I’ve got Kurt pushing me forward; that guy doesn’t give up easily. lol

      By the way, he just published a post here at TGC; I think you’ll like it: https://trafficgenerationcafe.online/seo-traffic-case-study-page-one-result-one/

      Reply
  2. Kay says

    November 8, 2014 at 7:46 pm

    Hi Anna! 🙂 its a pleasure commenting on your blog……. My first time though 😉 Well I think Google is definitely doing some thing nice in trying to revamp Gmail. Multiple simultaneous user login is a plus for me….since I have more than one ACTIVE Google account. They have even taken the gmail app on android to another level - allowing you to login to other accounts apart from Google. This is so sweet cos right now I am logged into 3 entirely different accounts (Google, Yahoo and a custom email account) all in one RELIABLE app.

    Thanks again Anna for the roundup. You are a blessing to my life 😀

    Reply
    • Ana Hoffman says

      November 10, 2014 at 9:22 am

      Thanks so much for coming by, Kay - great first comment!

      I am certainly all for productivity; anything Google or any other company want to do to make our online lives easier is very welcomed.

      Reply
  3. Harleena Singh says

    November 8, 2014 at 7:52 am

    Hi Ana,

    Lovely roundup, as always 🙂

    Yes, I’ve been seeing Matt’s daily posts, especially the cute Halloween ones, and I am glad he’s taking a little time off, though still blogs!

    Lots of awesome posts to cover up over the weekend. I did read a few of the ones where you were mentioned, so good to see those here. And yes, always a pleasure to read you between the week on G+, where you share all of this with us. LinkedIn was a nice update and so is Triberr’s contest.

    Thanks for sharing this with us. Passing it right along so that more can make use of this weekly news. Happy weekend (don’t work!)

    Reply
    • Ana Hoffman says

      November 8, 2014 at 8:10 am

      Don’t work?! Is that what you are not doing, Harleena? Riiiight… lol

      I think Matt might be going nuts from inactivity. For someone like him used to live in the ‘fast lane’ simply enjoying life might be a challenge.

      As always, thanks for coming by, Harleena, and have a great weekend!

      Reply

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